A riptide is a dangerous condition that can suck a swimmer or a surfer out to sea. Rather than fighting the current, one must swim or paddle with it. This approach that we refer to as the riptide effect is an effective metaphor for driving organizational change. In this post, we discuss how technology and the pandemic have created a riptide in the way organizations needs to approach sales.

Keep your ego out of the sales process and focus on the product or service.  A lesson that many real estate brokers still have not learned.

Lay offs stink, but if you get laid off there is a right and wrong way to deal with the job loss.  First and foremost maintain your dignity.  This post tells the story of a loyal employee who lost his job after fifteen years.  How he left sets a great example for others.

Valuing talent is the key to achieving sustainable results. With the right team in place an organization’s opportunities can be boundless. A focus on talent must start with the CEO, as she or he needs to show their commitment to hiring, retaining and developing their people even in the face of market headwinds.

Whether you are looking for a new job, driving sales for your organization, building your business or looking for love try leveraging your connections for introductions to their connections.