A riptide is a dangerous condition that can suck a swimmer or a surfer out to sea. Rather than fighting the current, one must swim or paddle with it. This approach that we refer to as the riptide effect is an effective metaphor for driving organizational change. In this post, we discuss how technology and the pandemic have created a riptide in the way organizations needs to approach sales.

COVID-19 has changed our world permanently. There is no going back to the way things were, only the opportunity to go forward. The flying trapeze change model is a powerful visual to help individuals and organization to embrace the new normal.

I am an early adopter of technology. However, I wanted longer that I usually do to embrace electric vehicle technology. In hindsight, I question what took me so long.

Excerpt of keynote address to the SCTE on disruption, innovation, change and resilience.